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Saturday, June 30, 2012

We avoid irritating web pages

One of our major web design philosophies is to NOT irritate your visitors.  Your pages should have an impact because of the content, not with distracting techniques.  We believe the following popular methods will irritate your visitors and cause them to leave your site.

1. Advertisements in general.  Not ads for what you are selling, but ads from other sites. Sure, you can earn a few dollars from visitors clicking through your site, but when ads dominate your site, visitors will leave.

2. Advertisements from others or from you, that pop up and cover over the content a visitor was reading.

3. Automated slide shows that do not allow you to manually control the pace. Okay, so your site starts with a nice photo or graphic of your product or service.  Then, it starts rotating through an album of more photos. When a visitor sees something they like, can they stop the slide show.  If not, your site is frustrating and many will click you off.

4. Flashing or moving graphics that never stop.  You can get someones attention by by flashing or moving, but it should stop quickly. To continue while they are reading other content is just plain irritating!

5. Hard to find Contact Information.  People are getting use to finding their own information or emailing you for details.  But, many want to talk to a real person.  If you don't post a phone number, you will lose many customers.

6. Difficult to read text.  To be read quickly fonts should not be fancy.  Times Roman and Arial are good choices for easy reading.  And stay away from massive text of light words on a dark background.  This is okay for short phrases or captions, but not for you main content.  Speaking of content, keep words simple and sentences are short and direct as possible.

7. No prices, estimate or range of prices.  Gone are the days when most customers will call you for a price. There are too many web sites that post prices today, for you to attract people without any idea of what you are charging.  At a minimum post a range of prices.  For example, our web site services can range from $10.00 to $10,000!  Wow, what a range!  We charge our services by the minute ($2 per minute) and service under 5 minutes is not charged. So, your minimum is $10.00. That maximum is really unlimited.

A better estimate is that a starter web site with a Home Page and 4 linked pages, each with static content and pages that fill a screen (not scrolling) might cost around $1,200.00.  That would depend on the client knowing what they want to exhibit, having photos, graphics and written content ready to publish.  We design pages, write content, take photos, create graphics and videos.  If we have to interview the client and create all content from scratch, it obviously takes more minutes.  If the content is ready and we are just designing and publishing, it would take less time.

Bottom line is that we create clean, attractive web pages. They have an immediate impact on your visitors without driving them crazy.

Contact us today at or call us at (888) 775-5551 x 4.

Pete & Ellen

Thursday, June 21, 2012

Follow us by Email

We just added the ability for you to subscribe to our posts via Email. Simply scroll to the bottom of our blog and click on Follow by Email. An email will be sent to you for confirmation. That's it. Then our posts will come to your email. Nice!!! Pete & Ellen

Wednesday, June 20, 2012

Web Sites for Smart Phones

Every day a larger percentage of web site accesses are from Smart Phones.  Is your site optimized for mobile users?  Here is and how it looks on a smart phone without optimization.

The page looks good although the fonts are small.  Click on Free Tour and Take a Tour and you get the Table of Contents.

Now things are getting tough. You must be able to read and click on links that are very small.  

A good presentation of the Table of Contents for a mobile device would be:

This is a site optimized for mobile users.  Isn't it funny how history repeats itself.  Now, because of small screen sizes, we are presenting text only, no graphics or photos, just like we did 35 years ago!

But the display is now easy to read and you can "click" on your links with much more accuracy.

If you want to modify your site to handle mobile devices, send us an email at

Friday, June 15, 2012

Risk Free Web Design

We never bill for our web design services until our client sees the page and approves it.  We take photos, write copy, design logos, themes and pages.  You see the completed page. No lost time for quotations and no "double the estimates to avoid loss".  We can tell you exactly what a page cost. If you approve the page and cost, we bill you.  If you think the investment is too high, we gladly part ways as friends.  Our billing is by the minute, no minimums, no deposits, no termination fees.

You own the pages you pay for and can continue with or any other designer. We are here to serve you. Pete & Ellen. Call us today at (888) 775-5551 x 3.

Monday, June 4, 2012

Our Office Address

Our web design office location is your place!

We are Pete and Ellen Mattson.  We travel continuously throughout the 50 United States of America.  We travel every few days to RV Parks and businesses designing and hosting web sites in a unique way.

1. We schedule an appointment and show up on time (what a concept!).
2. We park our office at your location.
3. We create your complete web site before we go.

An of course, after we leave, we are availably daily to remotely make the changes you need.  We take total responsibility for the design, photos, text, layout and hosting.  And if any problems arise, we are the only contact you will need.

Our basic quarterly fees include the hosting, domain name registration and 20 email accounts.  You can schedule an appointment by emailing to  You can view our web samples at

While we provide all you need, the site, graphics, photos and text belong to you.  You may move your hosting at your discretion.  We are Christians and we are here to serve you.
Be blessed, Pete and Ellen Mattson

Sunday, June 3, 2012

June 2012

For the month of June 2012 our office is in Atascadero, California. Call us at (888) 775-5551 x 3.

Web Design at Your Location

MattsonExpress is a mobile office that travels throughout the United States. Your web site can be created or updated on site. No travel time, no travel charges, no missed appointments, no deposits, no minimums, no termination fees.  All work billed in one minute increments and only after web pages are completed and approved. Web Design at Your Location with no risk!

Pete and Ellen Mattson